Life With Purpose

Aug 25, 2016

It’s OKAY to not know what you are meant to do vocationally. We all struggle with this dilemma. And yes, some of us are lucky enough to fall into a job or career that happens to be something we LOVE and something we are GOOD at. And yes, a select few know what it is they are meant to do and do it. The majority, however, struggle with the questions of “what am I meant to do?” “why was I born?” or “what’s my purpose?”

These questions are being asked more and more as people think about their lives, but especially true as people think about their careers. We are seeing a huge shift in our working population. I am sure I don’t need to tell you that because you are a part of that shift.

There are more college students coming out of school in debt than ever before, and many are getting jobs in freelance and/or project-based work versus full-time work. Many are moving back home to pay off their debts.

Corporations are inconsistent. Layoffs and re-orgs are commonplace as the competition gets steep and companies are forced to focus on their bottom lines. Corporations don’t have the same level of loyalty to their employees they once had (and vice-versa). There isn’t the same level of security that past generations enjoyed. Millennials are struggling to find their place in the work force. People are finding themselves jobless at age 52 or worse, at age 62. Not quite retirement age, therefore forced to find new work; in some cases, a whole new career.

I know because I once owned a recruiting firm; in fact, I still do but I don’t recruit anymore. Our most desperate candidates are older and unemployed. Virtually nobody wants them. Employers want young, passive candidates. They want us to steal employees from their competitors. Ironically, they also want candidates with lots of loyalty? “No job hoppers” as they say. Young people are either too young to have the experience required for the job or too ‘unstable’ meaning they have jumped around too much.

The upshot is that we have created a world where the common trend is to poach talent from the competition, taking only the young, experienced, and stable, and throwing everyone else back into the sea. If that wasn’t enough, corporations also don’t like their candidates to try out new things. Consistency doing the same thing repeatedly is what it’s all about. What ever happened to young people trying new things, figuring out what they are interested in or are good at (or not good at)?

Most companies won’t even consider someone who is unemployed or over the age of 45.  This makes finding a job even more challenging for women who have opted to stay at home to raise children.

What’s also important to mention is that college students are staying in school longer to get higher degrees to have a competitive edge, only to find they are underpaid and over qualified for the jobs that are available.

For these reasons and more, our workforce is taking the plunge towards entrepreneurialism. This is especially true for women, which I gather is primarily for two reasons. One, women are required to pull their own weight financially. Couples can’t afford to have a one-income household; and two, some women want to stay home with their children while also providing financial resources for their families. A traditional 8 to 5 job just doesn’t work for their families’ lifestyles.

There is also a third reason; perhaps the most important. Women are empowered to stand up and stand out. Gone are the days when men overshadowed women. Women have a voice, a message and a purpose. Through online businesses, they have a vehicle. I don’t see this trend lessoning over time. I see it increasing in the future.

Women are catching up to men in the entrepreneurial world and rapidly.

According to the American Express “State of Women-owned Businesses Report for 2016” women in the U.S. are majority owners in a little over one third (actually 38%) of all businesses. As of 2016 there is an estimate of 11.3 million women-owned businesses in the U.S. alone, generating over $1.6 trillion in annual sales. Between 2007 (beginning of the recession) and 2016 the number of women-owned U.S. firms increased by 45% vs. a 9% increase among all businesses, for a rate that is 5 times the national average. Furthermore, employment for women-owned firms increased 18% since 2007 vs. a negative 1% (-1%) for all businesses. This is not to say that women-owned businesses exceed men-owned businesses in terms of pure numbers of businesses or revenues, but that the rate of women’s businesses is expanding more rapidly than men’s.

Here’s another interesting trend, women are building businesses for other women. They are solving problems for women that had once been ignored, such as creating better bathing suits for women, coming up with creative ideas for undergarments that modernize how we handle menstruation, creating cool, sexy, plus-size fashion designs for the full-figured woman, and bringing chic, vibrant clothing to women who wear hijabs daily.

While this is all very promising, with the statistics of over half of all startup businesses failing within the first two years, entrepreneurial pursuits are also a bit scary. Which begs the question: “how do we increase our likelihood of a better livelihood through entrepreneurialism”?

How can we increase our odds of success?

To answer this question, I think we must turn our attention on ourselves versus looking for the answers outside of ourselves. So, to start, the focus is naturally on YOU. You need to know yourself inside and out. You need to determine what you are good at, and what you love doing. Equally important, you need to know what you are not good at and what you hate doing. That’s obvious I know, but I am often amazed at how many women start businesses only to find down the road they are on the wrong path! I have certainly done this many times.

Of course, to really “know thyself” you must know every aspect of yourself, which includes your Spiritual Self. And, you need to know what is possibly getting in the way of doing what you’re meant to be doing, or what I call your “Impediments to Success.” These are your Saboteurs, Limiting Beliefs and Competing Intentions.

Most people are not consciously aware of what I call the 3EV’s which stands for Energy Vampires. This is because they often hang out in our unconscious minds, and they are often the flip side of something that is beautiful about you, an area of strength. This is called The Law of Duality, which basically states that what we term as positive and negative traits are all the same trait just different ends of the spectrum. For example, hot and cold are the same thing, just varying degrees of temperature.

To fully understand what impediments to success we have, we must do two things: One, tap into the Subconscious Mind to bring forward these nasty little buggers to the Conscious Mind. Two, turn over our strengths to see what’s on the other side.

This by the way, is also a great way to rid yourself of anything that may be getting in your way of making a decision. Once that is done, you’re in a better position to figure out what it is you’re meant to do based on the new information you have gained about yourself.

Of course it’s also a good idea to determine if the world needs what you have to offer and to determine how you can get paid for it.

This discourages some people. They want the quick answer; they want to guess what the world needs or they want someone to tell them. By the way, no judgment here because I once wanted the same thing, which resulted in multiple failed business pursuits and a massive ton of blood, sweat and real tears (not the figurative kind); not to mention, a lot of money spent, many sleepless nights, and a few panic attacks. Plus, I have children to support so the pressure was on!

I am still standing however, because I did get up again, and then again, and again, (add on several more falls and rising up and having to put on my big girl panties).

I am now here to tell you there is no quick fix. You must get your hands dirty. With that said, there is nothing more satisfying then plowing your own path once you know you’re headed in the right direction. Forget the fall down rise up scenarios, that’s a waste of time and it truly doesn’t need to happen if you get it Right the first time.

The world does need what you have to offer because only you can offer it in the way you do. No one will have the exact same approach, branding, purpose, message, or personal “Whys.” There are millions of people out there that need your unique gifts in the way you have to offer them, you just need to know what those gifts are.

I am going to let you in a little-known secret. Once you get on your Path, or what I call your Passion-Driven Career, which is done through knowing what your authentic creative potential is, you will feel the whole world supporting you, because that’s what is essentially required to have a “Life Purpose.”

If you Google “Find Your Purpose,” “Life Purpose” or “Career Path” there are millions of daily searches for this. The reason is obvious, once our basic means of survival are met, we have time to explore the deeper meaning of life.

There is however, a distinction I would like to make, which is this: I believe a person’s “Life Purpose” is simply to live life. To live life in a human body; and to experience all that the human body has to offer; to experience the full breath of human emotions; the full breath of physical body sensations, which come with pain, joy, pleasure, laughter, tears, peace, anxiety, and so forth.

I believe we are here because we chose to be here. We chose to have a human experience. Some would argue for the advancement of our Soul; I would argue our Soul does not need advancement. The experiences we have are to have those experiences in a human body and that’s all. In other words, you are already living your life’s purpose, just by being human. All you must do is get out there and live the most spectacular life you can create! To do that you must stop looking for a purpose outside of yourself and instead find a purpose inside of yourself.

Ask yourself what gives you pleasure, what makes you happy, what brings you peace? Bring all those pieces together in a synthesis, follow that, and you will find you have no need for a so-called Life Purpose.

Now I know, some of you may be panicking because you have read this far. You are hoping your time has not been wasted. Chances are, you’re reading this so you can gain some insight into how to find your life’s purpose, your career path, or your calling in life.

Am I right?

Before I let you think you’ve just wasted 10 minutes of your life. I will put your mind at ease to say this:

I do feel I have found a solution to answering the two most prevailing questions human have, which are “who am I” and “what am I meant to do,” and I found it through my own persistence to answer these questions for myself which I now teach in my course called The Rad Academy Course.

The Rad Academy Course was designed to help you find your path. It was designed to help you start your special journey, and, it was designed to show you the way to get there. But Life Purpose? You already have all the inner resources to live your life with purpose, you just need a direction to go and that is what Rad Academy will help you do.

Also, I feel the need to tell you, there is no ONE WAY or ONE PATH. There are many ways and many paths and the good news is, YOU get to choose.

The problem however, is in the choosing.

The fact that there are MANY ways and paths that each one of us can take is what causes all the confusion in the first place. If there were truly only one way, then I’d venture to bet, you would have found it already.

I will say this again because it’s really important. The problem is in the choosing.

Most of us are terrified of making a mistake and choosing the wrong path. We are terrified of taking all the twists and turns in the road to find, in the end, that wasn’t our destination. And rightly so, as I mentioned before these can be costly mistakes.

Unfortunately, for many of us fear is what prevents us from moving forward. Fear stops us in our tracks. It holds us back from sharing our authentic power with the world. Fear is like a muzzle to the dog. It dims our light and prevents us from speaking our truth. Fear is also a complex emotion that rears its ugly head for a multitude of reasons. In its most basic application it is there to keep us safe. This worked great when we needed to remember not to pet the lion, but now, more often than not, fear is our enemy. One of my favorite quotes from Marianne Williamson is this, (I am sure many of you have heard this before, if not, “YAY” you are hearing it now.)

“Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be?”

You playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine….and, as we let our own light shine, we unconsciously give other people permission to do the same….”

So now is the time to let your light shine! No more hiding, no more indecisions, no more confusion. Let me show you the way, the “Right” way and let’s do this together because it’s no fun doing it alone.

If you would like to know more about how The Rad Academy Course can help you, hop on over to the Rad Academy Course page and check it out for yourself. I hope our paths cross often and I wish you the best success your greatest creative potential can create.

Much love,
Aimee